FACULTY PROFILE

Dr. Rai Shahbaz Hussain

Assistant Professor

Ph.D. in Management Sciences and Engineering



Dr. Rai Shahbaz Hussain has been working as an Assistant Professor in Business Administration at the University of Okara. He has successfully received his Postdoctorate in Management Sciences and Ph.D. degree in Management Sciences and Engineering from Dalian University of Technology (A top-ranked university in China). He received his M. Phil degree in Management Sciences from the National University of Modern Languages Islamabad, Multan campus. He has published several research articles in International, peer-reviewed, and SSCI journals. His research interests include consumer behavior, consumer psychology, and CRM.

HONOURS AND AWARDS

1

2020

Best Researcher Award in Faculty of Management and Social Sciences

2

2015

Chinese Government Scholarship for PhD Program

3

2011

MBA Gold Medalist


PUBLICATIONS :


BOOKS

1

2023

Teaching Social Commerce Practitioners: The ins and Outs of Psychological Contracts. Untested Ideas Research Center. Niagra Falls, NY, USA. ISBN. 978-1-62520-064-8

2

2023

Advanced Quantitative Research Methods. Untested Ideas Research Center. Niagra Falls, NY, USA. ISBN. 978-1-62520-058-7

JOURNAL PAPERS - PEER REVIEWED

1

2024

Abdul Waheed, Salma Waheed, Shahbaz Hussain (2024). The HR revolution: Redefining performance paradigms in Pakistan’s pharma landscape through moderating role of innovative climate. PLOS ONE

2

2024

How does supervisor support impact Chinese graduate students’ research creativity through research self-efficacy and intrinsic motivation? – A multi-group analysis

3

2023

Zhang, Y., Huang, J., Hussain, S., & Dong. Yaxin. (2023). Investigating the Impact of the Community of Inquiry Presence on Online Learning Satisfaction: A Chinese College Student Perspective. Psychology Research and Behavior Management, 16, 1883-1896.

4

2023

Khan, A., Hussain, S*., Sampene, K, A. (2023). Investing in green intellectual capital to enhance green corporate image under the Influence of green innovation climate: A Case of Chinese Entrepreneurial SMEs. Journal of Cleaner Production, 418, https://doi.org/10.1016/j.jclepro.2023.138177.

5

2023

Ghimire, A., Ali, S., Hussain, S. (2023). Impact of belt and road initiative policy and interacting effect of renewable energy toward carbon neutrality. Environmental Science and Pollution Research, https://doi.org/10.1007/s11356-023-31272-3.

6

2023

Li, Z., Huang, J., Hussain, S., & Shu, T. (2023). How do anxiety and stress impact the performance of Chinese doctoral students through self-regulated learning ? — A multi-group analysis. Frontiers in Psychology, 14, 1–13. doi: 10.3389/fpsyg.2023.985379

7

2023

Hu, Y., Huang, J., Hussain, S., & Kong, F. (2023). Examining self-regulated learning as a significant mediator among social presence, cognitive presence, and learning satisfaction in an asynchronous online course: A PLS-SEM approach. Australasian Journal of Educational Technology (Forthcoming)

8

2022

Sajid, Kubra S, Shahbaz Hussain, Rai I Hussain, and Bakhtawar Mustafa (2022), “The Effect of Fear of COVID-19 on Green Purchase Behavior in Pakistan : A Multi-Group Analysis Between Infected and Non-infected,” Frontiers in Psychology, 13 (March), 1–13.

9

2022

Shahbaz Hussain, Jinyan Huang (2022), “The impact of cultural values on green purchase intentions through ecological awareness and perceived consumer effectiveness: An empirical investigation” Frontiers in Environment Sciences, 10:985200, doi: 10.3389/fenvs.2022.985200

10

2022

Ali, Rizwan, Rai Imtiaz Hussain, and Shahbaz Hussain (2022), “How and when does renewable energy affect investors willing to invest?,” International Journal of Energy Sector Management, ahead-of-print (ahead-of-print).

11

2022

Hussain, S., & Huang, J. (2022). The impact of cultural values on green purchase intentions through ecological awareness and perceived consumer effectiveness: An empirical investigation. Frontiers in Environment Sciences, 10:985200, doi: 10.3389/fenvs.2022.985200.

12

2021

Hussain, Shahbaz, Ying Li, and Wenli Li. 2021. “Influence of Platform Characteristics on Purchase Intention in Social Commerce: Mechanism of Psychological Contracts.” Journal of theoretical and applied electronic commerce research 16(1): 1–17. (External link)

13

2021

THE IMPACT OF MACROECONOMIC FACTORS ON CARBON DIOXIDE EMISSION IN SOUTH ASIA: A PANEL ANALYSIS, Pakistan Economic and Social Review Volume 59, No. 1 (Summer 2021), pp. 51-84

14

2021

Factors Affecting Total Risk in Banking Sector of Pakistan: Empirical Evidence from Panel Data Analysis, Review of Applied Management and Social Sciences, Vol. 4, (2) 2021, 431-445

15

2020

Hussain RI, Bashir S and Hussain S (2020) Financial Sustainability and Corporate Social Responsibility Under Mediating Effect of Operational Self-Sustainability. Front. Psychol. 11:550029. doi: 10.3389/fpsyg.2020.550029

16

2017

Chen, L., Jiang, T., Li, W., Geng, S., & Hussain, S. (2017). Who should pay for online reviews? Design of an online user feedback mechanism. Electronic Commerce Research and Applications, 23, 38-44.

17

2017

Hassan, W., Zubair, M., Hasnain, Z., & Hussain, S. (2017). Working capital management among listed companies of Pakistan. International Journal of Research– Granthaalayah, 5(2), 89.

18

2017

Hasnain, Z., & Hussain, S. (2017). Evaluating the Effectiveness of Asset Pricing Model before, during and after Financial Crisis 2008: Evidence from Karachi Stock Exchange. Business and Economic Research, 7(1), 177-188.

19

2016

Malik, M. S., Awais, M., Hayat, F., Hussain, S., & Khursheed, A. (2016). Dual Perspective of Inflation toward Market Development. International Journal of Economics and Finance, 8(3), 225-231.

20

2015

Mustabsar, Awais., Aisha, Khursheed., & Shahbaz, Hussain., (2015). Validity of CAPM in Capital Markets of Pakistan: An Empirical Analysis with Critical Perspective. EUROPEAN ACADEMIC RESEARCH, III(3), 3379-3395.

21

2015

Shahbaz Hussain, Hafiza Hafsa Nayyab, Zeeshan Fareed, Dr. Rubina Baqir, Bushra Zulfiqar, Farrukh Shahzad, (2015). “An Investigation of the Factors Affecting Performance of Environmental Impact Assessment Practices (EIA) in Pakistan”. Oeconomics of Knowledge, Volume 7, Issue 1, pp. 36-56.

22

2014

Bushra Zulfiqar, Dr. Hafiz Muhammad Arshad, Zeeshan Fareed, Farrukh Shahzad, Shahbaz Hussain, (2014). “Criteria of Selecting Bank in Pakistani Banking Sector: Study of Banking Customers in Sahiwal, Pakistan. International Journal of Managing Value and Supply Chains (IJMVSC) Vol. 5, No. 4, pp.19-31.

23

2014

Shahbaz Hussain, Hafiza Hafsa Nayyab, Zeeshan Fareed, Haseeb Ahmad, Farrukh Shahzad, (2014). “Exploring downsizing: a case study of Airline Company of Pakistan”. International Journal of Accounting and Economics Studies Vol. 2 No.2, pp. 88-94.

24

2014

Shahbaz Hussain, Hafiza Hafsa Nayab, Farrukh Shahzad, Zeeshan Fareed, Zain-ul- Abidain, (2014), “An Emperical Investigation of Entrepreneurial Intentions Among Business Students of Pakistan”. STUDIA UNIVERSITATIS BABEȘ-BOLYAI OECONOMICA, VOLUME 59, ISSUE 2, pp. 68-80.

25

2012

Rai Imtiaz Hussain, Zeeshan Fareed, Iffat Saleem, Shahbaz Hussain, Sohail Adnan (2012), “Implementation of Basel II in Microfinance Sector of Pakistan’’. European Journal of Business and Management Vol 4, No.2, pp. 64-70

26

2012

Zeeshan Fareed, Rai Imtiaz Hussain, Shahbaz Hussain (2012), “Business Students’ Behavior towards Internet Use (A Case Study of University of Education, Okara)”. International Journal of Asian Social Science Vol.2, No.5, pp.602-610.

CONFERENCES AND PROCEEDINGS

1

2024

ENHANCING HIGH-TECH SMES’ PERFORMANCE THROUGH METAVERSE TECHNOLOGY ADOPTION: A FOCUS ON INSTITUTIONAL FACTORS AND ABSORPTIVE CAPACITY. In American Marketing Association. St. Pete's Beach, Florida, USA. (External link)

2

2023

Shahbaz, Hussain et al., 2023. Memories cost money. Examining the interplay between Nostalgia and impulsive purchases. Data from the American vintage clothing industry. In American Marketing Association. St. Pete's Beach, Florida, USA.

3

2023

Shahbaz, Hussain., Jinyan Huang 2023. The impact of ties of peer strength on purchase intentions through perceived diagnosticity and information quality. In Australasian Conference on Information Systems. Wellington, New Zealand.

4

2023

Jinyan Huang, Shahbaz Hussain. 2023. Using structural equation modeling to examine Chinese college students’ feedback literacy in English learning: A multi-group analysis. In ICLAD 2023, Zhejiang University, Hangzhou, China.

5

2022

Hussain, S. (2022). An empirical investigation of online platform’s atmospheric cues on impulse buying behavior through psychological contracts and perceived trust. Paper presented at the 1st SAER International conference, Jiangsu University, Zhenjiang, China.

6

2020

Rai Imtiaz Hussain, Rai Shahbaz Hussain, Muhammad Afzal Dogar (2020). "COST COMPETITIVENESS CONSIDERING MEDIATING ROLE OF OPERATIONAL SELF-SUFFICIENCY AND FINANCIAL SELF-SUFFICIENCY: A NEW MODEL APPROACH", Economic Competitiveness and Sustainability, Mendel University of Brno, Czech Republic

7

2017

Hussain, S., Li, Ying., & Li, Wenli., (2017). Psychological contracts, antecedents and consequences, A new roadmap to enhance purchase intentions in social commerce. Australasian Conference on Information Systems (ACIS). Hobart, Australia





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